Kim Kardashian’s Skims X Fendi Launch Pulls In $1M in One Minute
Kim Kardashian is making millions by the minute.
The 41-year-old shapewear mogul dropped her latest Skims collection, a collaboration with high-fashion brand Fendi, to much fanfare.
Though there are still a scant few styles up for grabs, tons have already sold out — and Page Six Style has learned that the line pulled in seven figures in its first 60 seconds online.
The Fendi collab launch is already on track to become the most successful in Skims’ three-year history.
As for the items whipping Kardashian fans into a frenzy? The leather dress the superstar recently wore to the WSJ. Magazine’s Innovator Awards was among the first items to sell out — and the most expensive, at $4,200.
The most affordable item, a $100 hoisery bra, is also currently sold out in all colors and sizes.
Still up for grabs are some classic shapewear pieces in new limited-edition colors that feature the Skims x Fendi logo, like the sculpting bra ($100) and sculpting shorts ($100).
While Kardashian did include signature pieces like underwear, shapewear, and hoisery in the collection, she also ventured into ready-to-wear with cropped down jackets ($2,950), cardigans ($1,850), bikinis ($395), and more.